Integration is one of the key concepts also on another level. Since the cities that host a V-ZUG Studio are very different from each other, every V-ZUG Studio is unique: while the Paris Studio is reminiscent of a classic Haussmanian flat, the London one is dark and conveys a powerful vibe while the Milan Studio reflects the refined and timeless aesthetics of an international capital of design. The interior design plays a key role in this creative process.
What unifies the Studios all over the world is V-ZUG’s touch. «Every studio has clean and minimal lines» explains Castelló Pinyon. «It is humble and low key, as Swiss design. We put extra attention on furniture, selecting the best pieces by designers with whom we share a vision and values – like John Pawson, the Bouroullec brothers, and Patricia Urquiola, just to name a few».
